Celebrating Exceptional Performance and Outstanding Community Service

TIME, Ally and the NADA are very honored to present the 50th Anniversary of the prestigious TIME Dealer of the Year Award.

As a true mark of excellence, the TIME Dealer of the Year award recognizes exceptional performance and outstanding community service that is an inspiration to us all. By presenting this annual award, TIME, Ally and NADA honor new-car dealerships across America and their tireless efforts to improve their communities and the world around them.

January 25, 2019: TIME Dealer of the Year Awards at NADA Show 2019

CONGRATULATIONS to the 2019 TIME Dealer of the Year, John Alfirevich, of Apple Chevrolet in Tinley Park, Illinois.

TIME and Ally: Celebrating Achievement

Ally and TIME have enjoyed a six-year partnership that celebrates award-winning service and performance that make the world a better place.

A History of Excellence

ally donation


Jack Salzman, the current TIME Dealer of the Year chooses to support Dove House Children’s Advocacy Center as a part of his way to give back to the community.


The first Time award winner: Ford dealer O. Willard Noller of Topeka, Kan. (right) with TIME’s George W. McClellan.


Kitty Van Bortel, TIME’s 2016 winner and 3rd ever female Dealer of the Year, supports the Leukemia and Lymphoma Society.


Time Dealer of the Year Jim Lupient (right), with wife Barbara and son Rick (also a dealer).


Time Dealer of the Year, Michael Alford with his wife, Alicia.


TIME award winners line up on stage at the convention in New Orleans.


In the entrance hall to the 1984 NADA Convention, nominees’ faces appear on TIME cover mock-ups.

What makes a TIME Dealer of the Year

Customer Satisfaction

Personnel training and record of service

Share of market

New and used vehicle sales performance

Service performance


Physical plant and facilities

Dealer association participation

Service to the community through civic, political and educational activities

To learn more about the judging criteria for the TIME Dealer of the Year award Winner, visit:

The Most Prestigious Honor a New Car Dealer Can Receive

“I didn’t choose the car business because I’m wild about cars… I get excited about what cars can do for people. Cars affect our lives in so many ways—and no family can function without a dependable car.”
Kitty Van BortelVan Bortel Motorcar Inc., 2016 TDOY Winner
“We pride ourselves on searching out quality employees and providing them with the tools and support they need to grow from entry-level jobs up to top management positions within the company”
Jack SalzmanLake Norman Chrysler Dodge Jeep Ram, 2018 TDOY Winner
“My name is in the phone book. You have a problem with your car, you can call me. One woman did—at 2:30 in the morning—during a blizzard. You know what I did? I got up, and started her car. That’s what you do. That’s the way you should run a business.”
Charlie ZookCharlie Zook Motors, Inc., TDOY Winner 1999

The 2019 awards ceremony will take place in San Francisco, CA